{"id":4902,"date":"2026-04-21T09:46:50","date_gmt":"2026-04-21T09:46:50","guid":{"rendered":"https:\/\/www.astareal.se\/?p=4902"},"modified":"2026-04-21T09:47:41","modified_gmt":"2026-04-21T09:47:41","slug":"astareal-ab-wins-facial-cleanser-of-the-year-at-the-swedish-beauty-awards-2026","status":"publish","type":"post","link":"https:\/\/www.astareal.se\/sv\/blogg\/astareal-ab-wins-facial-cleanser-of-the-year-at-the-swedish-beauty-awards-2026\/","title":{"rendered":"AstaReal AB wins Facial Cleanser of the Year at the Swedish Beauty Awards 2026"},"content":{"rendered":"

AstaReal AB\u2019s skincare product, Astaxin Gentle Face Cleanser, was named the winner in the category Facial Cleanser of the Year at the Swedish Beauty Awards 2026, Sweden\u2019s largest and most prestigious beauty industry award.<\/strong><\/p>\n\n\n\n

\u201cThis is a major recognition of the product\u2019s quality and the work behind the entire Astaxin product line. We are very proud and grateful for the support from both the Swedish Beauty Awards and all our customers”, says Annelie Gunnarsson, Brand Manager at AstaReal AB.<\/strong><\/p>\n\n\n\n

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Peter Ahlm, Head of Marketing & Sale<\/em>\u00a0AstaReal AB och Annelie Gunnarsson,\u00a0Brand Manager AstaReal AB.<\/em><\/figcaption><\/figure>\n\n\n\n

In its motivation<\/a>, the jury highlights the high quality and gentle properties of Astaxin Gentle Face Cleanser:<\/p>\n\n\n\n

\u201cA stable and reliable cleanser is the best foundation for any skincare routine. This year\u2019s winner delivers on all points, leaving even the most sensitive skin clean, soft, and comfortably hydrated. It is also fragrance-free and developed and produced in Sweden.\u201d<\/p>\n\n\n\n

In the category Facial Cleanser of the Year, Astaxin Gentle Face Cleanser competed alongside products from Elemis, Comfort Zone, and La Roche-Posay.<\/p>\n\n\n\n

\u201cWinning shows that our product meets the very highest standards in terms of formulation, functionality, and user experience. It also gives us further momentum to continue developing science-based products and reaching even more consumers\u201d, says Annelie Gunnarsson.<\/p>\n\n\n\n

Each year, the Swedish Beauty Awards brings together leading industry players and highlights products and innovations that have made an impact over the past year. In this year\u2019s edition, 76 member companies participated with a total of 455 products. The entries are evaluated by an independent jury consisting of journalists, skincare therapists, and other industry specialists, who test the products over several months based on criteria such as effectiveness, user experience, and product claims.<\/p>\n\n\n\n

Read more about Astaxin Gentle Face Cleanser<\/a><\/p>\n\n\n\n

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AstaReal AB\u2019s skincare product, Astaxin Gentle Face Cleanser, was named the winner in the category Facial Cleanser of the Year […]<\/p>\n","protected":false},"author":4,"featured_media":4906,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"cybocfi_hide_featured_image":"yes","footnotes":""},"categories":[1],"tags":[],"class_list":["post-4902","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"category_names":["News"],"featured_media_url":"https:\/\/www.astareal.se\/wp-content\/uploads\/Peter-Ahlm-and-Annelie-Gunnarsson-768x591.webp","_links":{"self":[{"href":"https:\/\/www.astareal.se\/sv\/wp-json\/wp\/v2\/posts\/4902","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.astareal.se\/sv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.astareal.se\/sv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.astareal.se\/sv\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.astareal.se\/sv\/wp-json\/wp\/v2\/comments?post=4902"}],"version-history":[{"count":4,"href":"https:\/\/www.astareal.se\/sv\/wp-json\/wp\/v2\/posts\/4902\/revisions"}],"predecessor-version":[{"id":4909,"href":"https:\/\/www.astareal.se\/sv\/wp-json\/wp\/v2\/posts\/4902\/revisions\/4909"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.astareal.se\/sv\/wp-json\/wp\/v2\/media\/4906"}],"wp:attachment":[{"href":"https:\/\/www.astareal.se\/sv\/wp-json\/wp\/v2\/media?parent=4902"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.astareal.se\/sv\/wp-json\/wp\/v2\/categories?post=4902"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.astareal.se\/sv\/wp-json\/wp\/v2\/tags?post=4902"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}